How does twitter verified

Most likely yes. Did having Twitter's official seal of approval aid a bit? Probably not when it came to adding followers, said Joe McCaffrey, head of social marketing at Brooklyn-based digital agency Huge.

However, he pointed out that for companies, the blue checkmark does come with marketing perks. Read More Obama's new personal Twitter account. Twitter's elusive verification badge is something that has to be granted to you from the powers that be at the company and cannot be requested by the public. According to the social media platform, It doesn't take into account how many followers you have or what you tweet about.

Instead it grants the honor to users who tweet about popular topics such as music, acting, journalism or politics. Once bestowed, it signifies that the sentiments expressed are from the user. Anyone can sign up to become Twitter verified in the Accounts Setting tab of the app. Once you submit your request, Twitter says it will give you a response within a few days, or up to a few months, depending on the queue.

For each category, Twitter has specific criteria that determine eligibility. Twitter said it plans to also add categories for academics, scientists, and religious leaders some time in the next year.

In the past, Twitter has exempted politicians like former President Donald Trump from its normal rules when it determined those tweets to be newsworthy and in the public interest. That prompted a lot of criticism of Twitter. Soon after, the company took away verification from Kessler, white nationalist Richard Spencer , and a handful of other extremists, and announced it was pausing its entire process to rethink its policy on the matter. In November , Twitter shared a draft policy for a new verification process and asked for public comment on the matter.

The company received 22, survey responses in two weeks. That volume shows how much people care about this process — and for good reason. And influencers use verification as a status symbol to gain promotional deals. Because of the high volume of politicians in particular who use Twitter, the platform also attracts political scrutiny over who Twitter decides is verified or not, and inevitable accusations that Twitter is favoring certain people or parties over others.

Our mission has never been more vital than it is in this moment: to empower through understanding. Financial contributions from our readers are a critical part of supporting our resource-intensive work and help us keep our journalism free for all. By tracking important analytics like top tweet, new followers, engagement and Twitter reach percentage, your brand will have qualitative data showing what content performs well.

Tracking analytics will also give you an idea of the days of the week and best times of day for your brand to share content and for optimal engagement. Then, use a scheduling platform like Hootsuite to make sure those planned posts are always published at those ideal times. Doing any of the following will result in the removal of your Twitter verified badge.

And if you lose it, you might not get it back. By the way, doing any of the following is always a bad idea, regardless of whether your account has been Twitter verified or not. Think again. Only Twitter can verify accounts and give accounts the verification badge.

Any profile that puts a fake badge anywhere on their Twitter account to imply that Twitter has verified them, will get their account suspended. You were verified because your account was deemed authentic, credible and something the public is interested in. Whatever you were verified with, keep it unless you have a legitimate reason, e. But also, promoting hate or violence of any kind, including harassing other Twitter users and sharing gruesome imagery of any kind, will result in your account being suspended and unverified.

Not sure about Twitter Rules? Just take a quick read of the rulebook to be sure. Doing anything that violates the rules will result in your account being unverified and even suspended. That will pay off down the road.

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Try it free today. Get Started. Get familiar with all the most important and up-to-date Twitter statistics, so you can plan Twitter strategy that works for your brand. After an unsatisfying campaign, Hootsuite's social team changed the strategy behind their Promoted Tweets. Here's what they learned. Create a strong plan for your business in 9 simple steps. Our social team had a hunch that linkless Tweets were favored by the Twitter algorithm. So we ran an experiment to find out.

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